If you’re considering starting your own business, you’ve likely already considered a few of the logistics. However, there are some things you might not even know you don’t know. That is where someone like Trivinia Barber comes in.
Years ago, Trivinia realized that most businesses operate at the expense of the owner’s sanity. Entrepreneurs burn themselves out because they try to do it all.
She asked herself: what’s the solution to this problem?
The answer? Build teams you can trust.
As a result, in 2012 she founded her company, Priority VA, which is now one of the world’s leading virtual staffing agencies. Trivinia is now a real-world business development pro who helps entrepreneurs scale their businesses, sharpen their leadership, and build great teams.
I recently got the chance to ask Trivinia some questions on Leading the Factory Forward. She provided amazing insight into everything that goes into becoming an entrepreneur.
Determine Your Expertise
Even though there are many things we don’t like to do or don’t know how to do, there are still some things that only we can do. Those are the things we need to focus on as entrepreneurs.
Trivinia found her expertise when she reflected on her history as an Executive Assistant. As part of her role, she would onboard physicians into medical practices and match each doctor with the right hospital culture for them. She later realized she could use that skill of asking hard questions to see what it was that people were looking for and knowing who they would deal with best. Then, she applied that expertise to her virtual staffing industry.
For you, it all comes down to understanding what you already do naturally. From there, you just need to see how that natural expertise fits a need in the marketplace.
Develop Your Skills
You have to inject yourself around people that know more than you do. For example, Trivinia joined masterminds and hired specialists to teach her everything she didn’t even know she needed to know. These people can also help you drill down into the details of entrepreneurship.
However, sometimes you just need to stop doing things. Morning routines and making intentional time to process life are extremely important to entrepreneurial success. Setting aside time for these things will clear space in your brain for creative thinking and help you think of more ideas that will scale your business.
Outsource Some Skills
Ask yourself: how is my time best spent? Think about the tasks you do that will have the greatest impact and best utilize the resources at your disposal.
If you’re currently doing something that is wasting your time, you should pay someone to do it for you instead. Because they know how to do it, it’s worth the time it takes them and the money it costs you to hire them.
If you’re struggling with this, write down what you’re spending your time on and what exact tasks are bogging you down. Then you’ll know who to hire.
